FOUNDING MEMBER : Join For Free. Normally $199/month.

Men:

Take Back Your Strength, Discipline, and Standards

JOIN THE BROTHERHOOD

This is for men who are DONE playing small. You’ve got the gut feeling that you’re made for more

Inside this community, you’ll get the training, tools, and mindset to become the man your family, your business, and your future actually need.

  • What's included:

  • This is not a motivation group.

    This is not a hack-your-way-to-abs course.

    This is a real community for men who are fed up and ready for more

  • What You Get Inside:

    ✅ Weekly protocols for training, nutrition, and habits

    ✅ Tracker to hold the line on progress

    ✅ Exclusive videos from Dallas — unfiltered and unapologetic

    ✅ Brotherhood-level accountability — no weak links

    ✅ Real talk on TRT/HRT, supplements, sleep, and food

    ✅ Zero B.S. No watches, no apps, no influencer hype.

ABOUT

DALLAS JAMES WICKER

Dallas James Wicker

is a modern-day rancher, a husband, and a relentless advocate for men reclaiming their strength, purpose, and legacy. He’s lived through illness, loss, financial hardship, and the kind of pain that breaks most people—but he never stayed down.

Today, Dallas is the founder of The Reclamation Protocol®, The Dominance Protocol®, The Dominance Code® and Dominance Mastery® which are all part of a movement and courses designed to help high-performing men rise above modern softness, reclaim discipline, and lead themselves and their families with conviction. He also helps run multiple mission-driven businesses rooted in faith, family, and hard work.


Dallas believes men were built to produce, provide, and produce—and that the world suffers when men stop leading. Through social media, speaking, coaching, and content, he challenges men to rise, to take responsibility, and to become the kind of leader their family, their country, and their legacy needs.

©2025 Dallas James Transformations, Inc. | Terms | Privacy